Joe Sugarman is a top advertising and
marketing in the US. He has built several large businesses through his
sales, writing, marketing and entrepreneurial talents.
Joe Sugarman has expertise in Direct
Marketing,sales, and advertising. he has created videos, audios, and
authored several books all of which has brought him fame and success.
Joe saw (micro) electronics back in the 1970's as
the future and formed a company to market the world's first pocket
calculator, this through direct marketing. His Northbrook, Illinois
based company, JS&A Group, Inc. grew quickly to become on of
America's source of such space aged products. He introduced many new
products including: cordless telephone, digital watch, pocket
calculators and computers. His sales copy methods were full page ads
and sales copy with little graphics.
His compnay introduced the 800 number toll-free
concept to take credit card orders over the phone. This pioneering
effort soon was adopted by others and took over the entire catalog
In 1986 he changed his focus from electronics to
BluBlocker sunglasses which he sold in direct mail, catalogs, mail
order ads, TV through infomercials, QVC (the home shopping channel).
They are currently sold in stores world wide; over 20 million have been
Joe Sugarman in 1979 was selected as Direct
marketing man of the year, and in 1991 he was given the Maxwell
Sackheim Award for his career efforts and contributions to direct
People pay up to $3000 to attend one of his
marketing seminars- he is an entertaining speaker as well.
Here's a list of his latest books you may want to
get your hands on: Triggers, Television Secrets for Marketing Success,
Advertising Secrets of the Written Word and Marketing Secrets of a Mail
A final word from the master himself as he has
been quoted: "Each problem has hidden in it an opportunity so powerful
that it literally dwarfs the problem. The greatest success stories were
created by people who recognized a problem and turned it into an
opportunity." This is similar to the quote: " a problem is only an
opportunity for you to develop a yet untapped portion of your mind"
which we feel is appropriate for most business start ups.
We recommend Joe Sugarman and hope that we may
have sparked something in you to achieve the success you truly deserve.
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the system to see results. Click here to
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